Webdesign, software development and the client relationship

This article is not about scripts and seo guides and software code that might help you improve your web experience. This article is about another experience that's very close related with the web: the client experience. I mean the relation that's created between the guy or the lady that want some web project (whatever that is) and the team that work on that.

One of the aspects of my work is this clients relationship (it's more than a dialog, an exchange of information - in time it might become a real business relationship if it's too long). In time I've watch other people reaction about the subject and two very common problems are that the people does not know what they want and they are not educated, the does not have "the web culture". I'll start with the second problem because the first one is something personal, it depends to every person's mind.

Open source versus license versus custom software

The debate about open source software versus licensed software is so old that I don't think I can bring something new and relevant to that, and it will continue about forever. It has been said almost anything that could be said and both side has it's "fanatics" that are sure that their way is the best way to do.

The open source software is a computer software that is available in compiled form (when necessary) and in source code form, some copyrights reserved for the creators of the code are provided under a software licence that permits users to study, change, improve and sometimes to distribute the software. Some open source licence are gathered under the Open Source Definition and others are available within the public domain.

Wordpress and the HeadSpace2 plugin

Lately, in the past few weeks, we had to configure some wordpress blogs and to design some themes for them, they were a requirement for some clients as a easy-to-use script to complete the content of their page and to improve it's ranking on the internet.

Wordpress is one of the most used tools for blogs and some presentation websites, some people even say that Wordpress rules and the are about right. If you know what you want and you don't need complicated stuff (like online stores with lots and lots of products and online payment or some good looking moving or flying things in flash, CSS or jQuery), than Wordpress is one of the best options for you. It's great for blogging (that's why it's so well known - everybody can create a blog and start writing now) and for pages that has to present several things and that don't need something very expensive. If you know what you want you can have a good result in less than a day: the installation of the script, its configuration and the installation of the plugins, even the theme if you use one of the several existing tools on the market.

For the search engine optimization part, this specific plugin is a great tool. The Wordpress scripts come with some SEO facilities but their beauty is that they can always be improved by using plugins, and everyone can create his/her own plugin and to install in on his/her blog (unless it's on wordpress domain - it's their domain, they make the rules, you can't just any kind of plugins).

They say here about the HeadSpace (the subject of this article) that:

HeadSpace is a powerful all-in-one plugin to manage meta-data and to handle a wide range of SEO tasks. With it you can tag your posts, create custom titles and descriptions that improve your page ranking, change the theme or run disabled plugins on specific pages, and a whole lot more.

I am not going copy to from them the information they are offering about the plugin or to repeat the most important parts of the text, they explain everything you need to know about it and how to start using it.

Consider my recommendation about this excellent script and use it. It's a tool that you (almost) need and if you configure it in the right way it will improve the seo and the rank of your blog for sure.

Another perspective:

Seo and webdesign: registering a domain and choosing a domain name

Some of my seo works we did in the last months have proven every time that one's presence on the internet does not start with his/her web page, the optimization of the site and all the content inside it. It starts with the name of one's domain and it's intended purpose. This article is about some tips about the importance of registering a domain and choosing the best name for it.

Register the domain as soon as possible.

Even if you don't have the money and/or the time to get a web page you must register the domain as soon as possible. Now, if you can, or somebody else may register of himself/herself. You don't need to have some hotshots specialist in marketing or web designing along to tell you what to do... just choose the best name and register. You don't want to get the-domain-name-nobody-wants.com or some leftovers that may be what you want or not. Reserving the domain is the fastest part to create a business or a trademark over the internet.

SEO and Webdesign: the URLs and internal linking for a site

There are a few things about the internal linking for a site after talking about the friendly URLs. The first is about canonical URLs. Canonical essentially means standard or authoritative, so a canonical URL for search engine marketing purposes is the URL you want people to see.

Canonicalization is the process of picking the best URL when there are several choices and it usually refers to home pages. For example, most people would consider these the same urls:

Top software applications to manage business finances

If you are an individual that you've got here by mistake, especially if you don't are in the finances field, don't read more of this article. This is about software apps and about business finances. And, of course, software application dedicated to manage business finances, apps or software suites that are helpful for carrying out business tasks and managing financial records more timely (less time consuming) and more efficiently.

Big companies, like the multinationals, can design and develop their own software suites (in house or as order to dedicated company that provide custom software) and they are not available for the public or others, so the top software applications does not include these custom software apps.

Business tips: Benefits of establishing a social media policy

None can ignore the increase growth of the Internet and the social networking as the current days trends, most of you must be already using some of the social networks as Facebook and Twitter. I am taking into consideration the very large numbers of users (over 1 billion) and that you landed on this article - you probably want to find out more information about how you can use social media to your benefits. If you already have a business you can also read this article. For the moment I am taking in consideration only the benefits of establishing a social media policy.

Consider this: even you don't have social networks activity where you can interact with other people (potential clients and friends) there are great chances that your employees do have such activity! In some situations that can bring low productivity and misconduct from your employees.

Benefits of social networking for your small business

Before telling you about the benefits of social networking you should have some ideas about how to use them in order to get more traffic on your websites (they are or they must become an important part of your business) and how to get known over internet using this social tool that's available for everyone. I've written already a few articles about how people should behave and interact with each other on Twitter, so the subject of social networking. As Twitter becames more and more popular you should try to get a public for you message, or even you can try to find some lost friends, but it's only one of the social networks available now. Some of its Twitter rules I've written work for most of the social networks, as does the strategies explained.

There are a lot of businesses or public figures that use social networks and they are getting all the benefits they can get from this. If you are one of these persons (a public figure or a business representative using the internet tools) you won't find too many new things in this article. Probably you can find some new ideas or a different perspective about the internet, but if you are new in this marketing field and you are gathering information about what to do then you are exactly where you should be.

SEO and Webdesign: hyphens versus underscore inside URLs

For some time the seo specialists (and a lot of other guys that have some idea about search engine optimization) has recommended that URLs on the page should contain hyphens instead underscore because the some search engines were considering hyphens as word separators but the underscores were just letters inside words. But lately, at least since 2007 for Google, all main search engines are considering both as word separators. Some of them considered underscores as separators from the beginning. There are people that still don't know that: I've seen recent articles (written at the end of last year) that still treats underscores as letter inside words.

SEO and Webdesign: search engine optimization friendly URLs

URL comes from Uniform Resource Locator (the initials) that is a Uniform Resource Identifier (URI) that specifies where an identified resource is available and the mechanism for retrieving it. URI is a string of characters used to identify a resource or a name on the internet. Such identification enables interaction with the representations of the resource over a network using specific protocols.

It is said that in popular usage and in many technical documents and verbal discussions the URL is often incorrectly used as a synonym for URI. I've also met a lot of people that are using the term and they don't know what's coming from.

The way you create the URLs inside you page is one of the most important methods to improve the search engine optimization. Friendly URLs means they should be readable by the humans, but this counts for the search engines as well.

seo search engine optimisation The search engine optimisation part is very important for websites - they have to match certain criteria in order to appear as often as possible in the search results on Google and Bing. SEO (search engine optimization) starts from site / online store / platform development because it involves a specific structure of the pages, it involves an ease to browse for the visitors (for your clients) and it involves quicky loading when accessed. Our sites are delived already optimized, but if you have already a solution developed by someone else we analize your website and we offer consultancy - we'll tell you about the options you have about to boost its visibility and organic traffic.

realizăm site-uriWe develop websites to present your activity to the world and applications for internet that help you organize your activity as eficient as possible and without loses (in money, time and energy) wherever you are. Do you need an online store or a tool available for you anytime? We can develop that as long you reserve a domain name and some hosting space, the app is our job.

As an extension to your site or web app we can provide an app for your smartpone / table to keep you always informed about what's happening with the product already developed.

developing appsWe develop web applications and mobile apps (Android) for various companies and organisations according to their specifications and requirements. The apps are being used by employees and partners to work more efficient and with less costs for the company: the web applications can be accessed through the browsers installed on smartphones and tablets but the usage of a complementary mobile app can make efficiency to go up (it can increase the communication between people or it can show things not so important on PC).

We offer support for the applications used now and we develop them further using modern technologies.

Consulting bussiness online / itWe offer consultancy about the informatic system you have installed and we offer sollutions to make the more efficient, to improve and develop them further, we analize the activities inside your company and / organisation and we offer sollutions for the projects you want to develop.

If you don't have a website, an online store, a web application or a mobile app (Android) but you want to develop one for yourself or your company we offer the initial consultancy, the one that's necessary before starting anything about such project.

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"Cu capãtul arcurilor, trecînd,
rãzboinicii
mîngîie roua..."

Yosa Buson (1715-1783)

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